Hiking Group keeps promoting win-win cooperation with an open mind. We treat partners sincerely and adheres to the concept that “our cooperation will develop to a higher level if we regard our competitors as friends rather than rivals” to achieve win-win development with numerous partners.
We are now in an era that requires win-win cooperation and resource sharing. Success is not about how many resources you possess, but about how many resources you can integrate. The more people a person can cooperate with, the greater success he can achieve; the more partners an enterprise can have, the greater platform it can establish.
As written in the Book of Changes, “Benefit is the sum of virtues.” The real benefit is based on morality and justice. Win-win cooperation is beneficial to everyone and can bring broader and longer-lasting benefits.
Since its foundation, Hiking Group has been promoting win-win cooperation with an open mind. We treat partners sincerely and adheres to the concept that “our cooperation will develop to a higher level if we regard our competitors as friends rather than rivals” to achieve win-win development with numerous partners.
●Win-win cooperation is a positive mentality and wisdom.
It’s difficult for one to lift heavy weights, it is easy for many to go faster. An open-minded and broad-vision person, who can better communicate and cooperate with other people, see the bigger picture, be willing to share benefits with others and even give up his own, will definitely travel further on the road to success.
The development of an enterprise requires an open mind facing the broad market and seeking more resources and opportunities. In small-scale cooperation activities, we should respect each other with a more humble attitude; in large-scale cooperation activities, we should balance the interests of each other in a more selfless manner.
●Win-win cooperation is an important capability of a modern enterprise.
It was Marx’s view stated in Marxism and the Good Society that “Not only have we here an increase in the productive power of the individual, by means of cooperation, but the creation of new power, namely, the collective of masses. The resources of a single company are always limited. When we keep an open mind of cooperation and use the leverage of cooperation, we will magnify our advantages. If we can gather everyone’s force, we will be invincible in the world; if we can use everyone’s wisdom, we will be comparable to the sages.
The market economy has never been about simple competition, but about evolving constantly in the coexistence of competition and cooperation. Especially in today's market environment, whoever integrates more resources will be able to seize more development opportunities and gain advantages in the competition.
In the development course of Hiking Group, there are many cases in which we enjoyed the benefits of cooperation and helped the company realize healthy development by relying on resource integration and giving full play to our own advantages. By cooperating with a well-known Japanese listed eldercare company, we created an institutional eldercare standard; Taking the opportunity of the Belt and Road Initiative and the construction of the SCO Demonstration Zone in Qingdao, we partnered with leading Japanese used car dealer for Chinese used car export business, devoting ourselves into the great national development blueprints; through our public company Shandong Hiking International, we acquired a cross-border e-commerce company which helped us to develop the import business in addition to our traditional export business. These are our explorations and practices to strengthen our resource integration capability, elaborate the advantages of our partners and achieve win-win results for all parties.
●Win-win cooperation requires mutual respect, advantages elaboration, equality and mutual benefit.
There is a famous saying in the American business community, “If you can’t beat them, join them.” Competition is inevitable for a company to survive in the market. To win the competition is important, but to seek cooperation in competition is more important. A company should not only actively cooperate with its partners, but should also seek spaces for cooperation with competitors on the basis of complementation of resources and advantages, learn from competitors while competing with them and continuously enhance its own competitiveness to achieve win-win and even multi-win results.
It is because of the positive mentality of win-win cooperation, the trading companies of Hiking Groups have established stable and close cooperative relationships with more than 5,000 clients in more than 150 countries. We have also established cooperative relationships with nearly 3,000 domestic clients and more than 7,000 suppliers of materials. International trade cooperation has also brought us good resources for the development of other industries including medical eldercare and health care and advanced materials.
Only with the prosperity of the industry can enterprises achieve better development. We always embrace an eco-system concept. When aiming for self-development, we give full play to the role of industrial synergy so all industrial players can work jointly to make the size of the “cake” bigger. By building a comprehensive foreign trade service platform, the group has established cooperative relationships with 15,000 micro, small and medium-sized foreign trade companies. Through incubation by the platform, more than 800 of them increased their import and export volume from US$50,000 - US$100,000 to more than US$1,000,000 each, and many companies have become self-sufficient and started operating independently. All these facts are true illustration of our philosophy and spirit of win-win cooperation.
In the past, we practiced the philosophy of win-win cooperation and the achievement was remarkable. In the future, we will continue to gather everyone’s strength and intelligence to constantly improve the Group’s advantages in talents, capital, technologies, credentials and the likes, constantly strengthen our core capabilities, reinforce our brand building and public relation, attract more talents and win the recognition and the cooperation of all sectors of society.